The launch of a new product or service has to be well planned from A – Z. Whether public or internal, the event requires significant investment. When you add an international element, you will encounter a new set of challenges. Italian Special Occasions DMC wants to...
Earlier in 2015, Kérastase Brazil entrusted Italian Special Occasions DMC with a remarkable project: the organization of an unforgettable product launch and corporate gala dinner in Florence. At the end of the congress – which reunited Brazilian hair salons and...
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